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Aircel Launches its ‘Swacch Vidyalaya’ Program

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Aircel in continuation of its support towards Government of India’s –Swachh Bharat Mission, announced the launch of its ‘Swacch Vidyalaya Program’ in Tamil Nadu and Puducherry. Under the program, the company in association with NGOs has dedicated clean toilets and sanitation facilities in 50 schools in Tamil Nadu and Puducherry. Aircel will continue and contribute towards investing in areas like advocacy and education of healthy sanitation practices in schools in different parts of the country. Out of the 50 schools, 33 are in Chennai, 7 in Coimbatore and 10 in Puducherry.

Speaking about the initiative, Brinda Malhotra, Head of Corporate Social Responsibility at Aircel, said “The dire problem of poor sanitation and hygiene requires a holistic and sustained effort to begin improving the health scenario in the country. We are in complete support of the Government’s vision of Clean India. We will place special emphasis on the behavioural change aspect of sanitation and hygiene by working to institutionalize healthy practices in India. The health outcomes of the inculcation of such an important practice are far-reaching. Being involved in giving the youth of the country a better quality of life with more opportunities is in line with our philosophy and vision.”

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