Hinduja Global Solutions as part of International Women’s Day 2018, has launched a campaign to distribute Potlis (bags) with 2,800 reusable sanitary napkins to 700 adolescent girls in Government schools across Bangalore, Mysore, Guntur, Hyderabad and Chennai from March 2 – 9, 2018.
HGS has tied up with Magic Bus India Foundation and Jatan Sansthan for the CSR campaign, Potlis for Progress, to focus on women’s health and personal hygiene. The campaign aims to sensitize underprivileged adolescent girls about personal hygiene, menstrual cycle and the benefits of using menstrual products through awareness sessions conducted by female healthcare experts.
Smita Gaikwad, Senior Vice President – Global Corporate Communication & CSR, HGS said, “On this International Women’s Day, HGS is looking to address the issue of personal hygiene of young girls in India through Potlis for Progress campaign. We believe this is an apt issue to take cognizance of and enable a change in mindset, so that these girls grow up to be healthy and more prepared to live life without anything to hold them back.”
Each Potli consists of three heavy flow insert pads along with three insert towels, contains six layers of absorbent cotton fabric and an instruction manual. “We are happy to be part of this campaign and offer our support to orient these girls on the importance of maintaining good health, leading hygienic life and breaking the taboo around menstruation. We are confident that this campaign will help them take a step towards leading a healthier and happier life,” said Natasha Ramarathnam, Regional Director – South, Magic Bus India Foundation.
“We, at Jatan Sansthan, are delighted to collaborate with HGS in their CSR initiative to support a sustainable solution for menstrual health. Uger reusable cloth pads can be used for more than 18 menstrual cycles. These cloth pads are good for health and bio-degradable when you discard them eventually,” said Dr. Kailash Brijwasi, Executive Director – Jatan Sansthan, Udaipur.