Meizu has started a unique campaign to further enhance the smiles and celebrations of underprivileged children. The company recently concluded a three-day-long digital campaign #m3santa, which was started on 22nd December 2016 to bolster a cause of helping underprivileged children through partnering with Gavaksh NGO.
This digital campaign #m3santa turned the very famous tradition of gifting called Secret Santa to the advantage of underprivileged children. Under this campaign, Meizu posted various specially created creative and quotes on its social media handles including Facebook, Instagram and Twitter and encouraged its fans to further share, like, retweet, and comment on such posts. Fan’s participation this way meant a lot as Meizu had pledged to donate a fund of the same amount as of consolidated count figure of all such reactions including shares, likes, retweets and so on.