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Jack Ma's Principle for Success: Don't Focus on the Easy Things

Jack Ma, the founder of Alibaba, often emphasizes that real success comes from tackling problems others avoid — the hard, complex, or even seemingly impossible challenges.

He believes:

  • Easy opportunities attract too many people and too much competition.

  • Hard problems have fewer competitors and bigger rewards.

  • Long-term vision requires patience and resilience to tackle what others won’t