Month: July 2021

All the frontliners in IT are seeing a wide scale of transformation. As we are entering the era of intelligent connectivity we are seeing ever more complex networks, both in the services they offer, in the use cases they will enable, and the range of technology used to build them. Not only will such networks be critical to economic and societal health they will also be attractive to attackers and it is important that the industry is motivated to identify and mitigate the threats. As the mobile technologies are playing a significant role in…

COVID-19 has created a broad spectrum of challenges that will persist and continue to shape many aspects of our lives and livelihoods. Companies today face a constant proliferation of social media channels and emerging digital tools. And as marketing efforts continue to transform to meet the evolving demands of the digital era, one thing remains unchanged that is customer engagement which is critical to success. Even as people around the world have coped with the day-to-day stresses of the crisis, they’ve also wondered: What will life be like in the next normal,…

Something is better than nothing that is what we are seeing the Virtual events are taking the centre stage during this pandemic. Many are feeling that going forward Hybrid events are going to happen since Digital events cannot be compared to physical events. Moreover, it is an opportunity for the technology companies to showcase their innovations. An expert says, these are the innovative approaches to sell the products, solutions and services during the pandemic, which was a dream for many to do experiential marketing and they have never felt that the…

Artificial Intelligence (AI) has the power to positively transform society and the environment, and to harness that power to its full potential, organizations need to focus on addressing the ethical challenges. As per a report from the Capgemini Research Institute, “AI and the ethical conundrum: How organizations can build ethically robust AI systems and gain trust,” which found that the share of customers who believe organizations are being fully transparent about how they are using their personal data has fallen from 76% in 2019 to 62% today. The report also finds…

Technology is driving people apart, which would lead to fewer connections in society. Most people want innovation – it is the speed of change that creates divisions with the innovation of Cloud architecture which has evolved to emerge as the most topical IT paradigm in the recent times. Cloud is rapidly transforming the IT landscape. The cloud has several unique architectures and many more are still evolving. The primary ones are the SaaS, PaaS and the IaaS that can be deployed on private, public, community and hybrid clouds.  Where the…