DocOnline announced the launch of its digital healthcare services for the B2C market in Telangana by Sri Jayesh Ranjan, IAS, Principal Secretary to Government of Telangana,Industries & Commerce (I&C) Department, & Information Technology, Electronics and Communications (ITE&C) Department.
DocOnline is a virtual platform that provides access to doctor consulting services by arming a user with easy and quick access to a certified doctor at the GP level from anywhere one is based.
Conceptualized in December 2016 with operations rolling out in June 2017 with an investment of $ 1 Million through private venture funding, DocOnline is backed by Swedish based entrepreneurs and investors with an overall experience of having set up over 100 companies between them.
India with a population of over a billion has one of the lowest per capita healthcare expenditure (about Rs 3000 per year) and less than 10% of India’s population has any form of health insurance cover.While there is the challenge of providing affordable healthcare to a wide reach in such a scenario, the opportunity is great for entrepreneurs to design newer, low cost business models and deliver high quality healthcare. DocOnline, thus,enters the Indian market when the healthcare industry is estimated to be worth $160 billion (in 2017).
Speaking at the launch, Markus Moding, CEO and Co-Founder, DocOnline said, “Today in an age where people are hard-pressed for time and instances of personal wellbeing neglect is on the rise, it becomes imperative to offer quick and efficient services that can be availed from the comfort of one’s home – or anywhere else. Individuals must wake up to this impending scenario that unless their basic healthcare takes priority, it becomes challenging to lead effective lives.
General Practitioners are gatekeepers for all types of health conditions and a consultation at this level will help an individual to address his or her issue immediately and then seek the help of a specialist, if required. The reach of a doctor is being made possible within a time span of 15 minutes through DocOnline. This ease and convenience provided, heavily aids users as they are able to eliminate travel time and costs and get quick next-steps actions. Infact by investing in basic health care requirements, one could save hugely on medical bills- a result of first-step-action effectiveness”
In its first stage of operations, DocOnline services were launched in August 2017 for corporate employees through corporate subscribership at an affordable fee of 700 per person which in turn covers their families as well upto 3 members. This partnership allows unlimited consultations anywhere.
