The popular e-commerce platform Flipkart will be starting its The Big Billion Days sale on October 3. As part of the sale, several smartphones will be available with steep discounts. Additionally, Axis Bank and ICICI Bank debit and credit cardholders can get an additional 10% instant discount.
The homegrown e-commerce giant, now controlled by Walmart, however, now advancing the opening date to October 3 and the sale will now end on October 10
In a communication to employees, Flipkart Group CEO Kalyan Krishnamurthy said TBBD is critical for lakhs of sellers as they continue to strive to revitalise their businesses after the pandemic and noted that the event also generates a massive scale of employment across the supply chain – helping make “the festivities a reality for numerous households”.
We have the potential to make a deep positive impact on the lives of everyone who engages with us, and keeping this in mind, we are standing true to Flipkart’s values, being audacious, biased to action and customer-centricity and have decided to make this Big Billion Day Bigger for all stakeholders! To enable this, we are going to make some changes to our plans for the Big Billion Days 2021,” he said.
He added that TBBD will now begin on October 3 and end on October 10, making it an eight-day event. However, the change in dates come a day after Amazon India’s announcement that it will host its month-long festive season sale – The Great Indian Festival (GIF) – from October 4.
