Science & Technology

Ashwini Vaishnaw Backs Zoho: India’s Swadeshi Tech in the Spotlight

A Minister Leads by Example

Union Minister Ashwini Vaishnaw has stirred conversation online by switching to Zoho for managing documents, spreadsheets, and presentations. Urging citizens to follow suit, he framed the move as a step toward embracing homegrown software, aligning with PM Modi’s vision of a self-reliant Viksit Bharat 2047.

What Makes Zoho Stand Out

Founded in 1996 by Sridhar Vembu and Tony Thomas, Zoho Corporation offers more than 80 cloud-based applications, from email and HR to accounting, CRM, and project management. Its Zoho Workplace and Zoho Office Suite compete directly with Microsoft Office 365 and Google Workspacewhile prioritizing privacy—the platform does not rely on ads. With affordable pricing, Zoho appeals especially to small and medium-sized businesses in India.

Though incorporated in the U.S., Zoho’s heart remains in Tamil Nadu’s Tenkasi, reflecting a strong “Made in India” ethos. Serving over 100 million users across 150 countries, the company has cemented its status as a global SaaS powerhouse.

Government Push for Indigenous Tech

Vaishnaw’s endorsement complements broader governmental efforts to promote Swadeshi products. PM Modi consistently encourages buying local, linking it to employment generation, economic empowerment, and global competitiveness. This year’s GST reforms—simplifying rates to 5% and 18%—further support small businesses and make domestic goods more attractive.

Impact and Implications

Vaishnaw’s switch signals both symbolic and practical consequences. It encourages public institutions and private users to adopt Indian tech, potentially boosting domestic innovation and reducing reliance on foreign software. Zoho’s combination of affordability, privacy, and functionality positions it as a credible alternative to global competitors.

A Step Toward Digital Self-Reliance

By championing Zoho, Vaishnaw is highlighting the potential of India’s tech ecosystem to compete globally. Widespread adoption of homegrown platforms could reshape the country’s digital landscape, strengthen local companies, and reinforce the vision of a self-reliant, technologically empowered India.

 

(With agency inputs)